2024 New Zealand Video Game Consumer Sales Results
14 July 2025, The New Zealand video game consumer sales data has been released by IGEA, showing an overall spend of $NZD587 million for FY2024. In the face of economic challenges globally, overall game sales are only slightly down (6%) compared to sales** in FY2023.
According to GSD, Call of Duty: Black Ops 6 was the best-selling title of the year in New Zealand, while demand for older titles, such as Hogwarts Legacy, remained strong in retail settings.
The PlayStation 5 continued to perform well in the New Zealand market, despite year-on-year declines. First-party peripheral spending increased, driven by an increased demand for DualSense controllers and the PlayStation Portal.
Newzoo believe that total global games revenue is expected to grow with a CAGR between 2024 and 2027 and New Zealand can expect the same sort of growth rates.
The decline in New Zealand is indicative of the current state of the general global games industry and the global economy. The games industry still has a significant positive impact on the New Zealand economy and with continued ongoing support, it will continue to grow.
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*A note about the data we use:
It is important to note that the 2023 sales data* was revised downward from the originally released figures, based on improved methodologies provided by our third-party providers. IGEA and its providers are committed to continually refining the information they gather to ensure the most accurate results at all times. This revision reflects the ongoing process.
IGEA reports on consumer video game sales using data sourced from trusted third-party providers. For digital and mobile game sales, we rely on the Newzoo Global Games Market Report, while traditional physical sales data is supplied through Game Sales Data (GSD) operated by Sparkers.
Since our original 2023 sales report (released in June 2024), both Newzoo and GSD Sparkers have updated their 2023 figures using improved methodologies. To ensure accuracy and consistency, all 2023 sales figures presented alongside 2024 data in our infographics reflect these revised numbers.
Newzoo continues to enhance the integration of its data products, reinforcing its commitment to being the industry’s most reliable source of market intelligence. In February 2025, Newzoo significantly improved the alignment between its top-down market forecasts and bottom-up performance tracking via the Game Performance Monitor. For more information, please visit the Newzoo website.
Game Sales Data (GSD) retail figures may show minor year-to-year shifts due to updated data feeds from local physical suppliers.