Mastering the Global Game: Unlock the Power of Video Game Localisation

Did you know that non-English speaking gamers account for 60% of the world’s total game revenue? Tailoring video games to local regions not only attracts new players but also generates extra revenue that you would otherwise likely forgo.

2M Language Services joined us for a deep dive into video game localisation, revealing foolproof methods for captivating non-English speaking audiences.

Get the full rundown on:

• Top markets and languages: a snapshot of the profit potential in these trending regions and emerging markets. We also uncover four countries in the APAC region that account for 40% of the world’s total game revenue. Hint: none of the games were sold in English.
• Developing a video game strategy: a step-by-step breakdown covering all the aspects you need to develop a knockout strategy that creates truly native experiences for international audiences.
• Case studies: Australian games that went global – how 2M helped two IGEA members get there.
• AI and GPT-4: how to use technologies to your advantage to speed up turnaround times and keep in sync with game updates. You’ll want to get to grips with this one.

You can access the recording of the webinar here.